Voice to Text for Chief Marketing Officers
Your role demands constant communication — strategic plans, board presentations, team alignment, investor updates. But the typing never ends. Blurt lets you capture marketing vision as fast as you can articulate it. Hold a button, speak your brand strategy or campaign brief, release. Text appears wherever your cursor is — in your presentation, email, or strategy document. No scheduling transcriptionists. No losing momentum to slow typing. Just speak and your marketing narrative flows onto the page.
The Typing Problem
Strategic planning documents that drain your calendar
You have the marketing vision mapped in your head — the positioning, the channels, the competitive response. You could explain the entire go-to-market strategy in a 30-minute meeting. But writing it into a formal strategic plan takes days. Every paragraph requires translating intuition into prose, and by the time you finish page one, three new priorities have appeared in your inbox.
Board presentations that require endless wordsmithing
The board wants to understand marketing ROI, brand positioning, and growth projections. You know the story cold — you live it every day. But crafting the narrative for each slide takes hours of typing, deleting, and retyping. The presentation that should take an afternoon consumes an entire week because your thoughts move faster than your fingers.
Team communications that never sound quite right
Rallying your marketing team requires authentic leadership voice. But typed Slack messages and emails flatten your energy. What would be an inspiring five-minute talk becomes a sterile paragraph that reads like corporate boilerplate. Your team deserves to hear your actual voice, not a sanitized version filtered through laborious typing.
Investor updates that keep getting pushed
Your investors want regular updates on brand metrics, campaign performance, and market positioning. You know exactly what to tell them — the wins, the pivots, the opportunities. But carving out time to type comprehensive updates keeps losing to more urgent demands. The updates slip from weekly to monthly to quarterly, and the communication gap grows.
Marketing vision documentation that lives only in your head
You see where the brand needs to go. The positioning evolution, the audience expansion, the narrative arc for the next three years — it all makes sense when you explain it verbally. But documenting that vision for your team and successors never happens because writing it all out feels overwhelming. Your strategic clarity remains trapped in conversations that disappear.
How It Works
Blurt works everywhere CMOs communicate — Google Slides, Keynote, email, Notion, Slack, anywhere you can place a cursor on macOS.
Hold your hotkey
Press your chosen shortcut. A subtle indicator confirms Blurt is listening.
Speak your marketing narrative
Articulate your strategy, update, or vision naturally. Talk like you would in an executive meeting.
Release and send
Text appears at your cursor instantly. Quick edit if needed, then move on to what matters.
Real Scenarios
Drafting strategic planning documents in real-time
Annual planning is approaching and the marketing strategy deck needs substance. Instead of staring at blank slides, hold your hotkey and speak: 'Our strategic priority for next year is expanding into the enterprise segment while protecting our SMB base. This requires a dual-track messaging approach — thought leadership content for enterprise decision-makers and product-led content for SMB self-serve. Budget allocation shifts 30 percent toward enterprise channels.' Three slides of strategic content captured in 45 seconds. Keep speaking through the entire plan.
Creating compelling board presentations
The board meeting is Thursday and your slides need talking points. Hold your hotkey: 'Q3 brand awareness increased 40 percent driven by the podcast sponsorship program. Customer acquisition cost decreased 15 percent as organic search gains from our content investment began compounding. Key risk: competitor launched aggressive pricing that's testing our value proposition in the mid-market.' Board-ready narrative captured before you finish your coffee.
Aligning your marketing team with authentic voice
You need to rally the team around a major campaign pivot. Hold and speak with the energy you'd bring to an all-hands: 'Team, we're shifting focus from feature marketing to outcome marketing. Our customers don't buy tools — they buy results. Every piece of content, every ad, every landing page needs to lead with the transformation our product enables. I'm excited about this direction and I need everyone leaning in.' Your authentic leadership voice preserved, not typed into flatness.
Composing investor updates that actually get sent
Monthly investor updates used to take hours you didn't have. Now hold your hotkey and talk through results: 'Marketing efficiency continued improving — CAC dropped to $180 from $210 last month. Brand search volume up 25 percent, indicating awareness investments are working. Challenge this month was attribution on the new podcast campaign, which we're addressing with updated tracking.' Update drafted in two minutes. Investors stay informed.
Documenting marketing vision for posterity
Your team keeps asking about the three-year brand vision. Instead of scheduling time to write it (time that never appears), hold your hotkey between meetings: 'Our brand evolution follows three phases. Year one: establish category leadership in the mid-market. Year two: expand upmarket with enterprise credibility campaign. Year three: become the default choice through community and ecosystem. The unifying narrative is transforming how companies think about this problem, not just solve it.' Vision captured. Successors will actually have a roadmap.
Quick responses to executive team requests
Your CEO pings asking for a competitive response plan. Instead of typing a lengthy reply, hold and speak: 'Recommend three-pronged response. First, accelerate the comparison content we discussed — ship it this week. Second, arm sales with updated competitive battle cards. Third, brief the PR team on proactive messaging in case this gets press coverage. I can have a detailed plan by end of day.' Decision shared in 20 seconds, relationship maintained.
Capturing campaign briefs while ideas are fresh
A campaign concept just clicked during your morning shower. Before it fades, hold your hotkey: 'Campaign concept for Q4 launch: Instead of leading with product features, we lead with customer transformation stories. Working title is Before and After. Visual treatment shows the contrast between struggling with old solutions and thriving with ours. Hero metric is the time saved, not features used. Want to test with the design team this week.' Creative brief captured at peak clarity.
Why CMOs choose Blurt over built-in dictation tools
| Blurt | macOS Dictation | |
|---|---|---|
| Activation | Single hotkey, instant start | Multiple clicks or awkward voice trigger |
| Speed | Text appears in under 500ms | 2-3 second delay breaks creative flow |
| Marketing terminology | Handles CAC, LTV, MQL, brand terms accurately | Frequently mangles marketing jargon |
| Privacy | No stored recordings, no always-listening | Ambient listening concerns for strategic discussions |
| Reliability | Consistent accuracy session after session | Unpredictable failures at worst moments |
Frequently Asked Questions
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